Price Monitor · August 2026 · branded products
vs

Tesco is on average 4.5% dearer than ASDA

Likely range: Tesco 3.0% to 5.9% dearer.
ⓘIf we had drawn a different but equally fair set of the products both shops sell, the figure would fall inside this range 95 times out of 100. Products of the same brand are drawn together.

Read the other way: ASDA is on average 4.3% cheaper than Tesco (a percentage changes with the shop you start from).

Based on all 6,120 branded products we compared at both shops. Below are 75 of them, spread across categories by household spending. For the full list, email research@allsupers.co.uk.

Tesco was dearer on 2,837, cheaper on 1,552 and the same price on 1,731 of these 6,120 products. These counts show direction only; the average above also weighs how large each difference is and each category's share of spending.

Each row is the same branded product at both shops.

How we compare prices

We compare the price per kilo, per litre or per item, so pack sizes do not distort the result. Items sold by the piece are only compared with a similar number of pieces. Prices as of 31 August 2026; where a cheaper promotion was running, we use that price.

How the figure is worked out

For each spending category we average the price differences of the products both shops sell, then combine the categories by their share of household spending. The ranking on the Price Monitor page compares all shops at once, through every other shop as well, so it can differ from this two-shop figure; for these two shops the ranking gives Tesco 5.2% dearer.

The badge shows the price difference per unit for Tesco.

ASDA
Tesco
Tesco 16% dearer per kg
Tesco 25% cheaper per kg
Tesco 15% cheaper per kg
Tesco 2% dearer per item
Tesco 1% cheaper per kg
£22.06/kg
69g · pack price not shown
Tesco 5% dearer per kg
Tesco 22% dearer per kg
Tesco 8% dearer per kg
Tesco 28% dearer per kg
Tesco 25% dearer per kg
Same price per kg
Same price per kg
Same price per kg
Same price per kg
Same price per kg
Tesco 20% dearer per kg
Tesco 7% dearer per kg
Tesco 1% dearer per kg
Tesco 5% dearer per kg
Same price per kg
Tesco 6% dearer per kg
Same price per kg
Tesco 31% cheaper per kg
Tesco 1% dearer per item
Tesco 7% dearer per kg
Tesco 47% dearer per kg
Tesco 67% dearer per litre
Tesco 49% dearer per kg
Tesco 5% dearer per kg
Tesco 19% cheaper per kg
Tesco 49% dearer per kg
Tesco 5% dearer per litre
Dr Pepper Zero Cherry Crush 500ml
£4.00/l
500ml · £2.00
Tesco 8% dearer per litre
Tesco 50% cheaper per kg
Tesco 20% dearer per litre
Tesco 14% cheaper per kg
Tesco 14% cheaper per kg
Same price per litre
Tesco 7% dearer per litre
Tesco 25% dearer per kg
Tesco 7% dearer per kg
Tesco 15% cheaper per litre
Tesco 29% dearer per kg
Tesco 1% dearer per litre
Tesco 1% dearer per litre
Tesco 1% dearer per kg
Tesco 50% cheaper per litre
Tesco 5% dearer per kg
Tesco 50% dearer per kg
Same price per kg
Tesco 5% cheaper per kg
Tesco 50% dearer per kg
Tesco 12% dearer per kg
Tesco 1% dearer per kg
Tesco 10% dearer per kg
Tesco 2% dearer per kg
Same price per kg
Tesco 2% dearer per kg
Tesco 6% dearer per kg
Tesco 10% cheaper per kg
Tesco 3% dearer per kg
Tesco 25% dearer per kg
Tesco 3% dearer per kg
Tesco 1% dearer per kg
Tesco 64% dearer per kg
Same price per kg
Same price per kg
Same price per litre
Tesco 10% cheaper per litre
Same price per litre
Tesco 13% cheaper per litre
Same price per kg
Tesco 4% cheaper per litre
Same price per litre
Tesco 17% cheaper per litre