Price Monitor · August 2026 · branded products
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Tesco is on average 6.9% cheaper than Ocado

Likely range: Tesco 5.4% to 8.4% cheaper.
ⓘIf we had drawn a different but equally fair set of the products both shops sell, the figure would fall inside this range 95 times out of 100. Products of the same brand are drawn together.

Read the other way: Ocado is on average 7.4% dearer than Tesco (a percentage changes with the shop you start from).

Based on all 3,393 branded products we compared at both shops. Below are 75 of them, spread across categories by household spending. For the full list, email research@allsupers.co.uk.

Tesco was dearer on 645, cheaper on 1,437 and the same price on 1,311 of these 3,393 products. These counts show direction only; the average above also weighs how large each difference is and each category's share of spending.

Each row is the same branded product at both shops.

How we compare prices

We compare the price per kilo, per litre or per item, so pack sizes do not distort the result. Items sold by the piece are only compared with a similar number of pieces. Prices as of 31 August 2026; where a cheaper promotion was running, we use that price.

How the figure is worked out

For each spending category we average the price differences of the products both shops sell, then combine the categories by their share of household spending. The ranking on the Price Monitor page compares all shops at once, through every other shop as well, so it can differ from this two-shop figure; for these two shops the ranking gives Tesco 7.2% cheaper.

The badge shows the price difference per unit for Tesco.

Ocado
Tesco
Tesco 36% cheaper per kg
Tesco 28% cheaper per kg
Tesco 20% cheaper per kg
Tesco 20% cheaper per kg
Same price per kg
Tesco 5% cheaper per kg
Same price per litre
Tesco 9% dearer per kg
Tesco 32% cheaper per kg
Tesco 7% cheaper per kg
Tesco 23% cheaper per kg
Tesco 32% cheaper per kg
Same price per kg
Same price per item
Same price per kg
Tesco 3% cheaper per kg
Tesco 4% cheaper per kg
Tesco 23% cheaper per kg
Same price per kg
Tesco 31% cheaper per kg
Tesco 31% cheaper per kg
Same price per kg
Same price per kg
Tesco 13% cheaper per kg
Same price per kg
Same price per kg
Tesco 37% dearer per kg
Tesco 8% cheaper per kg
Tesco 3% dearer per kg
Tesco 6% cheaper per kg
Tesco 14% cheaper per kg
Same price per litre
Same price per litre
Tesco 35% cheaper per litre
Same price per litre
Tesco 4% cheaper per litre
PerfectTed Matcha Powder Blueberry 75g
£140.00/kg
75g · £10.50
Tesco 24% cheaper per kg
Tesco 22% cheaper per kg
Tesco 35% cheaper per litre
Same price per litre
Tesco 37% cheaper per kg
Tesco 11% dearer per kg
Tesco 28% cheaper per litre
Same price per kg
Same price per litre
Tesco 11% cheaper per kg
Tesco 14% cheaper per kg
Tesco 3% cheaper per kg
Tesco 8% cheaper per kg
Same price per kg
Same price per kg
The Black Farmer Premium Pork Sausages 6 Pack 400G
£8.75/kg
400g · £3.50
Tesco 19% dearer per kg
Tesco 10% cheaper per kg
Tesco 7% dearer per kg
Tesco 3% cheaper per kg
Same price per kg
Tesco 6% cheaper per kg
Tesco 10% cheaper per kg
HECK! 97% 10 Pork Sausages 660g
£6.06/kg
660g · £4.00
Tesco 20% cheaper per kg
Tesco 4% dearer per kg
Same price per kg
Tesco 32% cheaper per kg
Same price per kg
HECK 2 Steak & Butter Burger 320g
£14.84/kg
320g · £4.75
Tesco 5% cheaper per kg
Tesco 1% cheaper per kg
Same price per kg
Tesco 16% cheaper per kg
Tesco 10% cheaper per litre
Same price per kg
Tesco 34% cheaper per litre
Tesco 21% cheaper per item
Tesco 17% cheaper per litre
Tesco 17% cheaper per litre
Same price per litre
Tesco 33% dearer per litre